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Articles, news and case studies

Looking for news and inspiration?

Read the latest business news, top tips, support and funding announcements, and success stories from across the region.

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  • Marketing
  • Tips

29 January 2025

Tips for using AI to boost productivity within your business

Discover practical tips from our latest webinar on how AI can save time, boost productivity & transform your business operations.

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  • Employer resources
  • Tips

29 January 2025

Bridging the skills gap with reverse mentoring

How reverse mentoring can address skills shortages in the West Midlands and support long-term business growth.

Screenshots of the TikTok analytics windows showing follower age insights and viewer drop off over time
  • Marketing
  • Tips

14 January 2025

Top tips for TikTok success

TikTok offers unique opportunities for businesses, but succeeding on the platform requires a different approach than traditional social media. Here are top tips to help you make the most of TikTok to boost your business.

Courier unloading a van
  • Innovation
  • Tips

06 January 2025

Simple steps to stay innovative as you grow your small business

It's not all just about AI and robotics. Innovation is about finding fresh ways to solve problems, improve efficiency, and deliver more value to customers.

Employees collaborating around a whiteboard
  • Employer resources
  • Tips

06 January 2025

A small business guide to inclusivity and diversity

For small businesses, fostering an inclusive environment can lead to better decision-making and a stronger connection with a diverse customer base. Here’s how to cultivate inclusivity and diversity in your business.

BGWM's regional lead speaking with colleagues
  • Sales
  • Tips

21 November 2024

Unlocking sales success

Highlights from our webinar - Unlocking Sales Success - for you to take away and apply to your own business.

Person smiling at a laptop
  • Marketing
  • Tips

20 November 2024

Top tips for using LinkedIn to grow your business

Practical tips to make the most of LinkedIn for your business.

Women working together at a laptop
  • Marketing
  • Tips

20 November 2024

5 reasons to use LinkedIn to grow your business

With over 41 million UK users and 70% of B2B buyers using LinkedIn to inform purchasing decisions, it’s a space that business owners can no longer afford to overlook.

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