Skip to main content

Your privacy settings

If you’re happy with the use of cookies by Business Growth West Midlands and our selected partners, click ‘Accept all cookies’. Or click ‘Manage cookies’ to learn more.

Manage Cookies

Top Tips For Turning More Website Visitors Into Customers

Date: Tuesday 2 July

Time: 12:00 - 13:30

Location: Online (information to be sent post registration)

Register for this event

You might also like: Understand Your Website Visitors Using Google Analytics, 25 July

Or click here for all our digital skills webinars.

Join our webinar on "Improving Website Conversion Rates" to discover over 25 simple yet effective ways to optimize your web pages and boost your business. From refining your service benefits to using persuasive language and adjusting page layouts, learn how to maximize your website's potential to convert visitors into customers. With real-world examples and proven results, this webinar will provide actionable insights that require minimal effort and zero cost to implement. Don't miss out on this opportunity to turbocharge your website's conversion rate and drive greater business success.

Who Should Attend:

Business owners and entrepreneurs in the West Midlands.

Topics covered:

  • Ensuring visitors land in the right place and see what they need.
  • How to write effective value propositions and benefit statements for conversions.
  • How to write and use calls to action.
  • The importance of the user experience, from readability to page load speed.
  • Designing better forms to encourage more completions.
  • Displaying reassurance and trust signals.
  • Using customer reviews and testimonials.
  • Persuasion tactics from scarcity and urgency to incentives.


We're excited to have you join us. Click here to reserve your spot at this event.

This event is FREE to attend. It is funded by the UK Shared Prosperity Fund and hosted by Business Growth West Midlands