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Articles, news and case studies

Looking for news and inspiration?

Read the latest business news, top tips, support and funding announcements, and success stories from across the region.

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Tiktok Analytics
  • Marketing
  • Tips

14 January 2025

Top Tips for TikTok success

TikTok offers unique opportunities for businesses, but succeeding on the platform requires a different approach than traditional social media. Here are top tips to help you make the most of TikTok to boost your business.

Courier unloading a van
  • Innovation
  • Tips

06 January 2025

Simple steps to stay innovative as you grow your small business

It's not all just about AI and robotics. Innovation is about finding fresh ways to solve problems, improve efficiency, and deliver more value to customers.

Employees collaborating around a whiteboard
  • Employer resources
  • Tips

06 January 2025

A small business guide to inclusivity and diversity

For small businesses, fostering an inclusive environment can lead to better decision-making and a stronger connection with a diverse customer base. Here’s how to cultivate inclusivity and diversity in your business.

Man trying out a VR headset
  • Innovation

02 January 2025

Innovation: where to start

Innovation does not have to involve a major breakthrough in technology. It can be as simple as upgrading a customer service procedure, adding a new channel to your marketing strategy or enhancing an existing product. 

social economy forum logo
  • News

18 December 2024

Support forum for businesses with a clear social or environmental purpose

The Social Economy FORUM is a knowledge exchange network for and to, directly benefit social economy organisations. 

Cassieandisabelhollandhades
  • Case study
  • Funding

12 December 2024

Birmingham fashion brand HADES secures funding to help take American market by storm

HADES, famed for its celeb-loved knitwear, secures funding to expand into the US, boosting local craftsmanship and exports.

Women working together at a laptop
  • Marketing
  • Tips

12 December 2024

How to use marketing analytics to grow your business

Marketing analytics might seem complicated, but they don’t have to be. By looking at the right numbers and tools, you can make smarter decisions, attract more customers, and grow your business. Here are some simple steps to get started.

BGWM in Dudley team members at an event
  • News

02 December 2024

Celebrating a year of supporting local businesses through Business Growth West Midlands in Dudley

This past year has been filled with remarkable achievements, with the BGWM in Dudley Programme delivering one-to-one tailored support to 440 companies, solidifying its role in boosting local business development