Articles, news and case studies
Looking for news and inspiration?
Read the latest business news, top tips, support and funding announcements, and success stories from across the region.
Found {{ data.pagination.resultCount }} matching results
- Marketing
- Tips
25 July 2025
Updates to social media platforms
Latest updates and new features coming to the big social platforms, and how businesses can make use of them.
- Marketing
- Tips
04 July 2025
How to grow your email list and make it work for your business
Email continues to be one of the most effective ways to reach and convert customers. Learn how to grow your list with these practical tips.
- Employer resources
- Marketing
13 June 2025
How to show you're an LGBTQIA+ inclusive business without rainbow washing
Tap into a £6 billion market, as well as creating a supportive environment for your staff.
- Marketing
- Tips
12 March 2025
How to use marketing analytics to grow your business
Marketing analytics might seem complicated, but they don’t have to be. By looking at the right numbers and tools, you can make smarter decisions.
- Marketing
- Tips
12 March 2025
How to generate more leads from your website
Five top tips for improving your website's performance. Brought to you by the West Midlands Business Festival.
- Marketing
- Tips
29 January 2025
Tips for using AI to boost productivity within your business
Discover practical tips from our latest webinar on how AI can save time, boost productivity & transform your business operations.
- Marketing
- Tips
14 January 2025
Top tips for TikTok success
TikTok offers unique opportunities for businesses, but succeeding on the platform requires a different approach than traditional social media. Here are top tips to help you make the most of TikTok to boost your business.
- Marketing
- Tips
20 November 2024
Top tips for using LinkedIn to grow your business
Practical tips to make the most of LinkedIn for your business.